Roblox has introduced that Tian Lim has been appointed as vp for the Creator Group. Lim joins the staff following 5 years main Google Play, and likewise has in depth expertise following stints at Microsoft, Sony, and Nintendo. Lim additionally beforehand served as CTO of streaming big Hulu.
Lim will report back to Chief Product Officer Manuel Bronstein, and can lead the event and progress of the platform’s ecosystem of creators.
“Discovering the best individual to guide Product for our Creator Group has been a high precedence for our management staff for over a 12 months,” mentioned Bronstein. “Tian’s expertise as a multi-functional chief at Google, his experience in gaming, leisure and platforms, and his ardour for the creator and developer communities made him the best candidate for this function.”
“Gaming and the creator area have each been private passions of mine ever since I graduated school,” mentioned Lim. “I’m excited to have interaction with the passionate Roblox group of builders and creators and assist construct an immersive, protected and civil metaverse platform.“
Roblox is increasing its staff
Alongside Lim’s appointment, Roblox has employed quite a few newcomers to senior roles inside the organisation.
Unity veteran Tian Pei has been appointed as Head of Sports activities Partnership, the place she is going to assist bridge the bodily and digital worlds and make sports activities extra partaking. At Unity, Pei held the function of Director and Normal Supervisor of the sports activities vertical.
Ashley McCollum has been appointed Head of Immersive Media Options, following a tole as SVP of Income & Partnerships at Westbrook Media. She was additionally an early worker at Buzzfeed, serving to to develop the enterprise, together with the event of the meals model Tasty. McCollum’s work helped flip Tasty into the biggest single franchise on Fb, Instagram, and YouTube, and was recognised in Forbes’ 30 underneath 30 listing in 2017.
Justine Higueras has been appointed as Head of Rising Verticals, the place she is going to leverage fifteen years of partnership expertise with Fortune 500 Manufacturers. Higueras has held roles at each Pinterest and TikTok. At Pinterest, she led the West Coast partnerships for corporations akin to Google, Microsoft, and Apple, whereas at TikTok she led the enterprise, measurement, creator and inventive technique for expertise companions leading to a notable growth which noticed TikTok develop into one of many quickest rising advertiser platforms of 2022.
We listed Roblox as one of many high 50 cell recreation makers of 2022.
