Sega’s Sonic Group On Memes: “We Like That Folks Are Having Enjoyable”

It is not every single day a online game firm embraces memes with open arms, however that is precisely what is going on on at Sega in terms of the Sonic the Hedgehog sequence – in truth, it is arguably helped revitalize the model through the years.

Forward of the discharge of Sonic X Shadow Generations and the Sonic the Hedgehog 3 film later this yr, Sonic Group head Takashi Iizuka lately touched on all of the Shadow and Sonic-related memes throughout a chat with Polygon. Initially – sure, the workforce sees followers posting “plenty of attention-grabbing stuff”.

As for his ideas, he thinks these memes is usually a “constructive factor” as a result of it illustrates simply how invested followers are within the “model and the character”. Sega additionally loves to only observe “what’s taking place” and enjoys when “persons are having enjoyable” and fascinating with the blue blur and his friends like this. He is even seen the Knuckles and Amy memes:

“I don’t know what number of years in the past… there have been a whole lot of Knuckles memes happening, out of nowhere… and there have been a whole lot of Amy memes as properly. Objectively, we’re simply sort of watching what’s taking place, and we like that persons are having enjoyable and fascinating with our characters.”

It is not simply memes Sega is open to, it is also not fairly as strict as another online game firms in terms of fan-made video games. It is even employed expertise like Christian Whitehead, who began out making fan video games and went on to develop among the best Sonic video games of all time, Sonic Mania.

So, there you’ve gotten it Sanic…Sonic followers, meme on!