Nexon’s Dungeon & Fighter has generated $66 million on China’s iOS App Retailer throughout its first week of launch, based on AppMagic information.
Revealed by Tencent, the sport launched within the nation on Might twenty first and in its first eight days amassed an estimated 2.4 million installs.
The information doesn’t embrace income and downloads from third-party Android shops in China.
“Profound” potential
Nexon is banking on massive success for Dungeon & Fighter Cellular within the nation. So far, the franchise has generated greater than $22 billion and has attracted greater than 850 million registered customers worldwide.
In its current Q1 2024 financials, Nexon forecasted gross sales in China to extend between 48% to 90% year-over-year in Q2, rising to as a lot as ¥34.6 billion ($223.4m).
That’s regardless of income falling 32% Y/Y in China throughout Q1, due largely to a lower in gross sales for Dungeon & Fighter on PC.
The corporate has stated it’s engaged on restoring steadiness to the sport’s economic system following points with the title in December.
“A giant precedence is the Might twenty first launch of Dungeon & Fighter Cellular in China – a sport that has the potential to have a profoundly constructive impression on Nexon’s income and revenue profile,” stated Nexon president and CEO Junghun Lee in an earnings letter.
“Along with our companions at Tencent, we’re introducing a contemporary, new cellular expertise to one of many world’s greatest sport franchises.
“The enthusiastic participant response to a current Beta Take a look at and the robust advertising marketing campaign deliberate by Tencent give us rising confidence that Dungeon & Fighter Cellular can energise our massive base of present followers in China and appeal to new gamers to the franchise.”
Declining South Korea income
Dungeon & Fighter Cellular is already out there in South Korea, following its launch in March 2022.
The title has generated an estimated $185.6 million throughout the App Retailer and Google Play within the nation, accumulating 1.8m downloads, based on AppMagic.
The title’s recognition in South Korea has light since launch, nevertheless. To date in 2024, it has picked up $9.2m and 103k installs.
