Previous to the Sega Genesis, Sega tried to compete with Nintendo within the console market with their SG-1000 and Sega Grasp System, or Mark 3. Nevertheless, the SG-1000 was completely crushed by the Famicom launched across the identical time, and the Sega Grasp System was utterly outdone by the discharge of Tremendous Mario Brothers 3.
Sega tried to give you their very own mascot to compete in opposition to Mario, and Kotaro Hayashida got here up with Alex Kidd. Whereas Alex Kidd went on to do pretty properly for Sega, it could not maintain a candle to Tremendous Mario Brothers. However, happily, with the Genesis, Naoto Oshima and Yuji Naka had a sure blue blur within the works.
Host Dave Klein goes over this story, and the way mixed with Sega of America’s sensible advertising, Sonic would go on to SAVE Sega.
