One of many major promoting gimmicks of tonight’s Sport Awards was a promotion being run by Valve that will see a viewer win one of many firm’s prized Steam Deck handhelds each minute.
As we reported final week, to be eligible you needed to be watching the present on Valve’s personal Steam.TV web site:
As introduced November 30, Valve is celebrating The Sport Awards with an enormous Steam Deck giveaway. The corporate will probably be giving out a free handheld PC to a single particular person each minute for your entire run of The Sport Awards. (By no means in historical past has somebody wished The Sport Awards to run lengthy, till now…) To have an opportunity, you’ll have to first register for the drawing, which you are able to do now, then watch The Sport Awards by way of Valve’s Steam.TV web site.
It was an odd promo for quite a few causes. Firstly, as a result of as early as the primary main award presentation the present was clearly operating means over time, one thing even host Geoff Keighley needed to acknowledge in relation to the giveaway. And secondly, due to who gained.
Throughout Christopher Decide’s acceptance speech, which, sure, did run lengthy however was additionally extremely emotional and heart-warming, the winners of Steam Decks began popping up. So whereas Decide was up there, pouring out his coronary heart, the remainder of us had been witness to:
G/O Media might get a fee
Individuals who had been both disenchanted (a minority) or who discovered it extremely humorous (the bulk) started tweeting their congratulations to Mr or Mrs Hunter, which led at one level to “Milf Hunter” changing into a trending subject in the US throughout all of Twitter.
Given “Milf Hunter” can be the title of a porn outlet, and The Sport Awards have nearly zero cultural penetration exterior this bubble, you possibly can perceive some folks’s confusion:
I imply, it’s positively the place that web site is heading, don’t get me flawed. Simply not tonight.
Should you missed this, or every other Sport Awards stuff, we’ve obtained you coated with this roundup, which incorporates every part from a Dying Stranding 2 reveal, to a Hades 2 announcement, to Al Pacino.