Followers have paid for a 15-second advert in the midst of New York’s Occasions Sq. to marketing campaign for Ys Internet to develop Shenmue 4. The chance of ever seeing a sequel to Shenmue 3 shrunk when it acquired a combined essential reception and didn’t promote significantly effectively, however this hasn’t stopped fan web site Shenmue Dojo from beginning its marketing campaign.
The Shenmue 4 Occasions Sq. advert was to get Sega’s consideration
The marketing campaign from Shenmue Dojo goals to “assist the continuation of the sequence and try to unfold international consciousness to search out YSNET a possible associate for Shenmue 4.” A kind of potential companions was Sega, who was tagged in a observe up Tweet that included a reside stream of the Shenmue 4 Occasions Sq. advert.
Shenmue creator Yu Suzuki defined that he “won’t ever surrender alone private journey to finish its story” throughout the credit on the finish of Shenmue 3. Sadly, he then later revealed that the sequel relied on the gross sales of Shenmue 3 and whether or not developer Ys Internet might discover a publishing associate. Whereas Shenmue Dojo can’t do a lot to repair the primary half, they’re undoubtedly attempting to assist with the second half.
The positioning did have some success as its advert was sufficient to get #shenmue trending on Twitter for a short while. It concluded with the message: “Thanks to everybody that helped to point out their assist with the timed mass tweets/posts immediately. It was very a lot appreciated and proves that collectively, as a collective, we are able to unfold the attention that we’re not going to take a seat again with out a struggle. We’ll proceed to attempt till Shenmue 4 is a actuality! #LetsGetShenmue4”
Shenmue 4 could be extra accessible to newcomers if it ever did occur. Suzuki has beforehand advised IGN that “crucial factor is to make it pleasurable with out figuring out earlier occasions within the story. I don’t assume {that a} new participant needs to know 100% of the story. 20 or 30% might be sufficient. In Shenmue 3, we carried out a digest film that teaches the participant the principle occasions of the earlier video games, however for Shenmue 4 I wish to combine that half into the principle recreation”.